Friday, June 23, 2006

"Tastes Just Like an Oreo..."

That's their basic push in the advertising for Chocostix. Maybe it's just me, but if it tastes just like an Oreo, why would I buy the ChocoStix? Is it the chocolate on the outside that's supposed to sway buyers? If so, why wouldn't they just buy the chocolate covered Oreos? Is it the stick shape? If it's the stick shape that is drawing me in, I might as well buy a KitKat. Are confectioners losing creativity or is the general public too tied to familiarity? Why not a candy bar that "Tastes just like a cherry pie?" or something equally hard to find in a handy portable shape?

4 comments:

Scott from NC said...

Can you say 'rename and repackage' ? Is it just me or has anyone else noticed that Mountain Dew Code Red looks and tastes exactly like Hawaiian Punch?

Cat said...

Scott, it is very similar.
It doesn't quite have the tang or spike of Hawaiian Punch though. You know, the stuff that makes your teeth feel somewhat dull?
I guess that's acid??

Scott from NC said...

hmmmmmm ........ [as he ponders over what the fat chick told him] :-D

Cat said...

Don't ponder too much. There's too much other fun to have out there!